arts
John Goff’s Crescent Real Estate taps Hillwood executive for move into industrial market
Summary by The Fort Worth Editorial Desk Bob Francis , as published by Fort Worth Report
· August 13, 2026
· 1 min read
Photo: Fort Worth Report · view original
Story provenance No corrections
Summary created by The Fort Worth Editorial Desk — automated, rule-governed Byline on source page Bob Francis, as published by Fort Worth Report Original story Read at the source Source published Aug 13, 2026 AI assistance Automated summary drawn from the source’s own published text Prepublication human review No — editorial rules, flagged-item review, and published samples
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Key takeaway Further details on Crescent Real Estate's plans for the industrial market are available from the Fort Worth Report.
Crescent Real Estate LLC is expanding into the industrial market with the addition of Reid Goetz, a former Hillwood executive. The company is led by John Goff and his son Christopher Goff, who serves as senior managing director. According to Christopher Goff, the firm sees industrial investment as a natural extension of its existing strategy, which has focused on office, hospitality, mixed-use, and multifamily developments.
The company is drawn to the long-term fundamentals of the industrial market, particularly in Texas and the Sun Belt region. Further details on Crescent Real Estate's plans for the industrial market are available from the Fort Worth Report.
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Category: arts Published: August 13, 2026 Source: Fort Worth Report Reading time: 1 min
Frequently asked about this story
What is this story about? Crescent Real Estate LLC is expanding into the industrial market with the addition of Reid Goetz, a former Hillwood executive. The company is led by John Goff and his son Christopher Goff, who serves…
When was this published? This article was first published on August 13, 2026 by Fort Worth Report and curated for The Fort Worth readers.
Who reported this story? This story was reported by Bob Francis at Fort Worth Report. To learn more about how The Fort Worth selects and reviews stories, see our editorial standards .
Where can I find related coverage? See more arts coverage from The Fort Worth, or browse our daily briefing and topic hubs .
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